https://paulaperego.com paula keller perego // creative director (cw) Wed, 17 Jun 2026 21:54:23 +0000 https://paulaperego.com en https://paulaperego.com/Mercado-Livre-Handshake-Hunt Wed, 28 Feb 2024 20:54:30 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Mercado-Livre-Handshake-Hunt Mercado Livre - Handshake Hunt Mercado Livre won Black Friday by transforming its logo into a massive voucher hunt. <img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/67875a4c283abca2ee250ec671f00bc41f7b6d5bddc2aa0839058fafd54a4190/WhatsApp-Image-2024-05-02-at-16.12.38-1.jpeg" data-mid="213060487" border="0" src="https://freight.cargo.site/w/1000/i/67875a4c283abca2ee250ec671f00bc41f7b6d5bddc2aa0839058fafd54a4190/WhatsApp-Image-2024-05-02-at-16.12.38-1.jpeg" /> <img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/86439ef6693be5867a27e3b317eb070f40f3e14608e752bd3ff16929fdc80fd0/WhatsApp-Image-2024-05-02-at-16.11.21-1.jpeg" data-mid="213060485" border="0" src="https://freight.cargo.site/w/1000/i/86439ef6693be5867a27e3b317eb070f40f3e14608e752bd3ff16929fdc80fd0/WhatsApp-Image-2024-05-02-at-16.11.21-1.jpeg" /><img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/ae5f83dad2472d87959b049ec14779a462ca8816a71110e566f487b592ef9e77/WhatsApp-Image-2024-05-02-at-16.11.20-2.jpeg" data-mid="213060483" border="0" src="https://freight.cargo.site/w/1000/i/ae5f83dad2472d87959b049ec14779a462ca8816a71110e566f487b592ef9e77/WhatsApp-Image-2024-05-02-at-16.11.20-2.jpeg" /> <img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/e8f69e50d90e25860d44788c922f8e9dae0f28f22bf0a2ac15de9b35e42ff9ae/WhatsApp-Image-2024-05-02-at-16.11.21.jpeg" data-mid="213060486" border="0" src="https://freight.cargo.site/w/1000/i/e8f69e50d90e25860d44788c922f8e9dae0f28f22bf0a2ac15de9b35e42ff9ae/WhatsApp-Image-2024-05-02-at-16.11.21.jpeg" /> <img width="1600" height="1134" width_o="1600" height_o="1134" data-src="https://freight.cargo.site/t/original/i/9f36c424a9e424c9631eb25c5fb066508a92ef55dfb608c5c00f95c7097cc61c/WhatsApp-Image-2024-05-02-at-16.11.20.jpeg" data-mid="213060484" border="0" src="https://freight.cargo.site/w/1000/i/9f36c424a9e424c9631eb25c5fb066508a92ef55dfb608c5c00f95c7097cc61c/WhatsApp-Image-2024-05-02-at-16.11.20.jpeg" /> And all this, using only our logo: <img width="960" height="540" width_o="960" height_o="540" data-src="https://freight.cargo.site/t/original/i/e96998a738b116d946f25c8ef425f4cdd05c3e470a4d70e4c0033138080f50d9/Image-e606498d-7fe0-4dd6-9f70-d343500e2d52.gif" data-mid="213060750" border="0" src="https://freight.cargo.site/w/960/i/e96998a738b116d946f25c8ef425f4cdd05c3e470a4d70e4c0033138080f50d9/Image-e606498d-7fe0-4dd6-9f70-d343500e2d52.gif" /> https://paulaperego.com/O-Boticario-Code-Her Wed, 17 Jun 2026 21:11:45 +0000 paula keller perego // creative director (cw) https://paulaperego.com/O-Boticario-Code-Her O Boticário - Code Her Amid a global surge of AI-driven image abuse, tools like Grok, X's own AI,&nbsp; have made non-consensual sexualization faster, scalable, and widespread. In response, O Boticário created, for the first time, a bot designed to protect women from the platform’s own native AI.&nbsp; So women can share their bodies online, and keep them exactly where they belong: under their control. <img width="7063" height="5008" width_o="7063" height_o="5008" data-src="https://freight.cargo.site/t/original/i/7d016590d197b65aefe4e06fdc80b6b10a4e882e8424bd1204df2a6152c66a7a/CodeHer_SupportingComments_03.jpg" data-mid="249560759" border="0" src="https://freight.cargo.site/w/1000/i/7d016590d197b65aefe4e06fdc80b6b10a4e882e8424bd1204df2a6152c66a7a/CodeHer_SupportingComments_03.jpg" /><img width="7063" height="5008" width_o="7063" height_o="5008" data-src="https://freight.cargo.site/t/original/i/eddeec75cf8f9793688a740ad405baeb75974f571040044d87137083701ff822/CodeHer_SupportingComments_02.jpg" data-mid="249560758" border="0" src="https://freight.cargo.site/w/1000/i/eddeec75cf8f9793688a740ad405baeb75974f571040044d87137083701ff822/CodeHer_SupportingComments_02.jpg" /><img width="7063" height="5008" width_o="7063" height_o="5008" data-src="https://freight.cargo.site/t/original/i/7002b40678a87ac4901ee472bb65964cc1cec43a52a8223897dbe5fb92340448/CodeHer_SupportingComments_01.jpg" data-mid="249560757" border="0" src="https://freight.cargo.site/w/1000/i/7002b40678a87ac4901ee472bb65964cc1cec43a52a8223897dbe5fb92340448/CodeHer_SupportingComments_01.jpg" /> <img width="7063" height="5008" width_o="7063" height_o="5008" data-src="https://freight.cargo.site/t/original/i/6656b57f836834247d621c6cb9743703554f95652efc0000f4379f711b2b9e8d/CodeHer_Board_Brand_E07.jpg" data-mid="249554860" border="0" src="https://freight.cargo.site/w/1000/i/6656b57f836834247d621c6cb9743703554f95652efc0000f4379f711b2b9e8d/CodeHer_Board_Brand_E07.jpg" /> https://paulaperego.com/Mercado-Livre-New-Iconic-Kisses Mon, 07 Jun 2021 21:27:51 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Mercado-Livre-New-Iconic-Kisses Mercado Livre - New Iconic Kisses When you search for "iconic kisses", you'll mostly find heterosexual kisses. So, in this Pride campaing, we recreated the most iconic kisses in pop culture to celebrate all kinds of love. It's also an invitation to spread the new iconic kisses all around, normalizing lgbtq+ stories. &nbsp; &nbsp; &nbsp; &nbsp; <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/5362841fab50ccc341f1277fbe649bd464b1e35d7fe0a33fb899b1467262f071/IconicKisses_05.gif" data-mid="111351903" border="0" src="https://freight.cargo.site/w/600/i/5362841fab50ccc341f1277fbe649bd464b1e35d7fe0a33fb899b1467262f071/IconicKisses_05.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/885d6c868df22f06164e754c56165a256b6d0a53d6af35aa00efc912e8e9eb22/IconicKisses_04.gif" data-mid="111351937" border="0" src="https://freight.cargo.site/w/600/i/885d6c868df22f06164e754c56165a256b6d0a53d6af35aa00efc912e8e9eb22/IconicKisses_04.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/6b8536b928c7519b48c45e396352d0cb39845ddb015b2cb2d77c495ebaab1fb9/IconicKisses_02.gif" data-mid="111351973" border="0" src="https://freight.cargo.site/w/600/i/6b8536b928c7519b48c45e396352d0cb39845ddb015b2cb2d77c495ebaab1fb9/IconicKisses_02.gif" /> At https://www.mercadolivre.com.br/beijosiconicos people could find all the New Iconic Kisses images available royalty-free to download and create whatever they want and give back to the community. <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/6ea84271c42027e5fd759955f3accdf1e6f6faf098f4db272d502941f9fbc636/Boards_IconicKisses_01B.jpg" data-mid="111138167" border="0" src="https://freight.cargo.site/w/1000/i/6ea84271c42027e5fd759955f3accdf1e6f6faf098f4db272d502941f9fbc636/Boards_IconicKisses_01B.jpg" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/91635c37afef74ee77c82592947a7e92d0545949774bf175750ad2ac92c37c12/Boards_IconicKisses_02.jpg" data-mid="111138169" border="0" src="https://freight.cargo.site/w/1000/i/91635c37afef74ee77c82592947a7e92d0545949774bf175750ad2ac92c37c12/Boards_IconicKisses_02.jpg" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/a8ce0147a177ac0e02c155f7ec4c31518b5e5bd1fd81d3232cbb21d110c06e42/Boards_IconicKisses_03.jpg" data-mid="111138170" border="0" src="https://freight.cargo.site/w/1000/i/a8ce0147a177ac0e02c155f7ec4c31518b5e5bd1fd81d3232cbb21d110c06e42/Boards_IconicKisses_03.jpg" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/225e4a27c419fc025a100b4f0cf926396db76b6313ae4ff939b689aa8f896859/Boards_IconicKisses_05.jpg" data-mid="111138159" border="0" src="https://freight.cargo.site/w/1000/i/225e4a27c419fc025a100b4f0cf926396db76b6313ae4ff939b689aa8f896859/Boards_IconicKisses_05.jpg" /> <img width="4000" height="2250" width_o="4000" height_o="2250" data-src="https://freight.cargo.site/t/original/i/1f6a61aca99865bfd491ebf31a1ff41a2b759c6937a4b4d9cd1494d37b231745/Boards_IconicKisses_04.jpg" data-mid="111138171" border="0" src="https://freight.cargo.site/w/1000/i/1f6a61aca99865bfd491ebf31a1ff41a2b759c6937a4b4d9cd1494d37b231745/Boards_IconicKisses_04.jpg" /> <img width="2820" height="932" width_o="2820" height_o="932" data-src="https://freight.cargo.site/t/original/i/e1fade1bc63eb0012aa922ce1fc7b9c71b83399de33a470abe77654425b1171e/Screen-Shot-2021-06-14-at-17.28.16.png" data-mid="111344876" border="0" src="https://freight.cargo.site/w/1000/i/e1fade1bc63eb0012aa922ce1fc7b9c71b83399de33a470abe77654425b1171e/Screen-Shot-2021-06-14-at-17.28.16.png" /> <img width="2816" height="1878" width_o="2816" height_o="1878" data-src="https://freight.cargo.site/t/original/i/e743332bf40261678e9ad252251a413abb5455cb439a3fb4c85657b2a9d2db16/Screen-Shot-2021-06-14-at-17.28.06.png" data-mid="111344875" border="0" src="https://freight.cargo.site/w/1000/i/e743332bf40261678e9ad252251a413abb5455cb439a3fb4c85657b2a9d2db16/Screen-Shot-2021-06-14-at-17.28.06.png" /> <img width="2818" height="934" width_o="2818" height_o="934" data-src="https://freight.cargo.site/t/original/i/6223e60ed3d2c8218cb8dd972371315454fd2c43dafa2f81187f9542e549ba9e/Screen-Shot-2021-06-14-at-17.28.32.png" data-mid="111344877" border="0" src="https://freight.cargo.site/w/1000/i/6223e60ed3d2c8218cb8dd972371315454fd2c43dafa2f81187f9542e549ba9e/Screen-Shot-2021-06-14-at-17.28.32.png" /><img width="2818" height="1878" width_o="2818" height_o="1878" data-src="https://freight.cargo.site/t/original/i/d1967105ca2cdf00b119feefdbf5b4707f2dba479754aad479deaa655d06af81/Screen-Shot-2021-06-14-at-17.28.41.png" data-mid="111344878" border="0" src="https://freight.cargo.site/w/1000/i/d1967105ca2cdf00b119feefdbf5b4707f2dba479754aad479deaa655d06af81/Screen-Shot-2021-06-14-at-17.28.41.png" /> <img width="2818" height="932" width_o="2818" height_o="932" data-src="https://freight.cargo.site/t/original/i/c7f10fb282baf7b4baf2c45e4bf591dde13d5d2619be5e0b1e810aa0a61e849d/Screen-Shot-2021-06-14-at-17.28.50.png" data-mid="111344879" border="0" src="https://freight.cargo.site/w/1000/i/c7f10fb282baf7b4baf2c45e4bf591dde13d5d2619be5e0b1e810aa0a61e849d/Screen-Shot-2021-06-14-at-17.28.50.png" /> <img width="2816" height="1878" width_o="2816" height_o="1878" data-src="https://freight.cargo.site/t/original/i/904dc110ff67043af0d8a50bf8a75cfd7a25c5fb9a2b3bfa5d9d512053efe15f/Screen-Shot-2021-06-14-at-17.29.00.png" data-mid="111344880" border="0" src="https://freight.cargo.site/w/1000/i/904dc110ff67043af0d8a50bf8a75cfd7a25c5fb9a2b3bfa5d9d512053efe15f/Screen-Shot-2021-06-14-at-17.29.00.png" /> <img width="2816" height="930" width_o="2816" height_o="930" data-src="https://freight.cargo.site/t/original/i/5cadb221ae7a97b1323cd57333ba610cee5fdb10466a06a7d1982d7b3cea0602/Screen-Shot-2021-06-14-at-17.29.12.png" data-mid="111344881" border="0" src="https://freight.cargo.site/w/1000/i/5cadb221ae7a97b1323cd57333ba610cee5fdb10466a06a7d1982d7b3cea0602/Screen-Shot-2021-06-14-at-17.29.12.png" /> More to come. :) https://paulaperego.com/Nike-A-Doideira-Vai-Pras-Cabecas Wed, 17 Jun 2026 21:54:23 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Nike-A-Doideira-Vai-Pras-Cabecas Nike - A Doideira Vai Pras Cabeças Atlético Mineiro is one of Brazil’s most passionate clubs, known for its “Crazy Rooster” fanbase. In 1971, Dadá Maravilha’s iconic header secured the club’s first national title. As Nike became the new sponsor, the first jersey paid tribute to that goal and the madness that defines Atlético fans. For the launch, jerseys were sent with “madness certificates,” including medical reports and brain scans, turning that passion into something clinically real. &nbsp; <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/6bce46ec1d909321470373431cd202f99dc5db31acf60a1e8ea7ea6e426c402f/Nike_Frame_2.jpg" data-mid="249559713" border="0" src="https://freight.cargo.site/w/1000/i/6bce46ec1d909321470373431cd202f99dc5db31acf60a1e8ea7ea6e426c402f/Nike_Frame_2.jpg" /> <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/00a124ccda0ce9df54cd958f540fcb0ec1df0f26f6dfd5bf70a97c2452011671/Nike_Frame_1.jpg" data-mid="249559712" border="0" src="https://freight.cargo.site/w/1000/i/00a124ccda0ce9df54cd958f540fcb0ec1df0f26f6dfd5bf70a97c2452011671/Nike_Frame_1.jpg" /> <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/d34eb2a9d5d71fcbb08a323df0fcd8a3c282bc3d6c15c400f4efcdb4955d508a/Nike_Frame_4.jpg" data-mid="249559714" border="0" src="https://freight.cargo.site/w/1000/i/d34eb2a9d5d71fcbb08a323df0fcd8a3c282bc3d6c15c400f4efcdb4955d508a/Nike_Frame_4.jpg" /> <img width="1500" height="844" width_o="1500" height_o="844" data-src="https://freight.cargo.site/t/original/i/2db9366c8c2121aeb0fa11d4d36b90d725b49d93757595d5be9eed5dd1e15fa5/Nike_Frame_5.jpg" data-mid="249559715" border="0" src="https://freight.cargo.site/w/1000/i/2db9366c8c2121aeb0fa11d4d36b90d725b49d93757595d5be9eed5dd1e15fa5/Nike_Frame_5.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/7a56c266c39382ad8e65b99452c11721656aff2476f813a94acdc8a4a8f2e3e1/Nike_Comp-1.jpg" data-mid="249559708" border="0" src="https://freight.cargo.site/w/1000/i/7a56c266c39382ad8e65b99452c11721656aff2476f813a94acdc8a4a8f2e3e1/Nike_Comp-1.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/ff28c9ec3c99d7ba668d596960573bbe83b675bf2a994164db089e8890fef0c1/Nike_Poster-1.jpg" data-mid="249559717" border="0" src="https://freight.cargo.site/w/1000/i/ff28c9ec3c99d7ba668d596960573bbe83b675bf2a994164db089e8890fef0c1/Nike_Poster-1.jpg" /><img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/234ce065fc59e8ca41c4951d570f514aa914a185bf265efcc9c1d515d6c3f6df/Nike_Prescription.jpg" data-mid="249559718" border="0" src="https://freight.cargo.site/w/1000/i/234ce065fc59e8ca41c4951d570f514aa914a185bf265efcc9c1d515d6c3f6df/Nike_Prescription.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/47cdbe745c791009b1afa57a84f36ceb587dce17bf1069134270676eac8e799f/Nike_Seeding_GIF.gif" data-mid="249559743" border="0" src="https://freight.cargo.site/w/1000/i/47cdbe745c791009b1afa57a84f36ceb587dce17bf1069134270676eac8e799f/Nike_Seeding_GIF.gif" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/97780cbf3fba0cca9d4fc4f3461e9ced0564980bc464679605d0ec2a0709e110/Nike_Seeding_Posters-01.jpg" data-mid="249559720" border="0" src="https://freight.cargo.site/w/1000/i/97780cbf3fba0cca9d4fc4f3461e9ced0564980bc464679605d0ec2a0709e110/Nike_Seeding_Posters-01.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/20cda9c7b5e4a87a2b5951a8e93970f414b6f2174cbc8525443f84ce7bfb7321/Nike_Seeding_Posters-02.jpg" data-mid="249559721" border="0" src="https://freight.cargo.site/w/1000/i/20cda9c7b5e4a87a2b5951a8e93970f414b6f2174cbc8525443f84ce7bfb7321/Nike_Seeding_Posters-02.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/172fa3eca15285681ebd50591a6aa3bee0300b64a48abef9ad2d4006323ae27b/Nike_Seeding_Posters-03.jpg" data-mid="249559722" border="0" src="https://freight.cargo.site/w/1000/i/172fa3eca15285681ebd50591a6aa3bee0300b64a48abef9ad2d4006323ae27b/Nike_Seeding_Posters-03.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/25f72c67773514d756078042b50ee9211fc228172f6e010658c8dc765ec51c54/Nike_Seeding_Posters-04.jpg" data-mid="249559723" border="0" src="https://freight.cargo.site/w/1000/i/25f72c67773514d756078042b50ee9211fc228172f6e010658c8dc765ec51c54/Nike_Seeding_Posters-04.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/45f03cd8731eba71539e492e65c13d1f4be48ce2c6ee8bbc05fe003b1aee779b/Nike_Seeding_Posters-06.jpg" data-mid="249559725" border="0" src="https://freight.cargo.site/w/1000/i/45f03cd8731eba71539e492e65c13d1f4be48ce2c6ee8bbc05fe003b1aee779b/Nike_Seeding_Posters-06.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/db7d22cdd923566dc89adc21ef7395090794c19c8d4c6c1f3306c5cc96583884/Nike_Seeding_Posters-05.jpg" data-mid="249559724" border="0" src="https://freight.cargo.site/w/1000/i/db7d22cdd923566dc89adc21ef7395090794c19c8d4c6c1f3306c5cc96583884/Nike_Seeding_Posters-05.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/f25c4a71f37363e4a77e4087656d7bdb526efe6c6c820f373a4e179834a62bfd/Nike_PIN.gif" data-mid="249559760" border="0" src="https://freight.cargo.site/w/1000/i/f25c4a71f37363e4a77e4087656d7bdb526efe6c6c820f373a4e179834a62bfd/Nike_PIN.gif" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/ddc65331b1ef8b596e993668a10d56ee577a21a7505837c4cf312b7a9ba8b0a4/Nike_Tag.jpg" data-mid="249559726" border="0" src="https://freight.cargo.site/w/1000/i/ddc65331b1ef8b596e993668a10d56ee577a21a7505837c4cf312b7a9ba8b0a4/Nike_Tag.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/3eacc6b144f54f491f1ce05e43a1bb885b5b3b7ecbf4c22abffb0e6aa8cc6586/Nike_Foto_Hingredy-1.jpg" data-mid="249559710" border="0" src="https://freight.cargo.site/w/1000/i/3eacc6b144f54f491f1ce05e43a1bb885b5b3b7ecbf4c22abffb0e6aa8cc6586/Nike_Foto_Hingredy-1.jpg" /> <img width="1500" height="1875" width_o="1500" height_o="1875" data-src="https://freight.cargo.site/t/original/i/0960d064427bf392eed8e5e059e86a1bf790b814ea843843ebe3bf52f8876399/Nike_Foto_Lyanco-1.jpg" data-mid="249559711" border="0" src="https://freight.cargo.site/w/1000/i/0960d064427bf392eed8e5e059e86a1bf790b814ea843843ebe3bf52f8876399/Nike_Foto_Lyanco-1.jpg" /> <img width="2500" height="1406" width_o="2500" height_o="1406" data-src="https://freight.cargo.site/t/original/i/ebbc92e0e5286012c18afc071fae0f407011bd5e1c56ac2907b527500447fa03/Nike_Comp-3.jpg" data-mid="249559709" border="0" src="https://freight.cargo.site/w/1000/i/ebbc92e0e5286012c18afc071fae0f407011bd5e1c56ac2907b527500447fa03/Nike_Comp-3.jpg" /> https://paulaperego.com/OSESP-See-the-Music Mon, 13 May 2019 15:40:41 +0000 paula keller perego // creative director (cw) https://paulaperego.com/OSESP-See-the-Music OSESP - See the Music To raise money for OSESP, the most important Latin America orchestra, we made a synesthetic exhibition mixing music &amp; art through technology. We created a tech baton that captured the conductor's movement and then transformed it into paintings to be sold on an auction.<img width="6712" height="678" width_o="6712" height_o="678" data-src="https://freight.cargo.site/t/original/i/62c7877141ee849041e773e232b6d7e56f6784c333fd1522da9603cb7dfcb237/batuta3d.png" data-mid="42412854" border="0" src="https://freight.cargo.site/w/1000/i/62c7877141ee849041e773e232b6d7e56f6784c333fd1522da9603cb7dfcb237/batuta3d.png" /> The paintings from the 12 greatest classical songs were hand-signed by Marin Alsop, OSESP's principal conductor: <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/d83441ceb8bdb21eab2f23b4885636753f7f3211134ca75dfb35840347976881/osesp---gif-quadros.gif" data-mid="42252204" border="0" src="https://freight.cargo.site/w/1000/i/d83441ceb8bdb21eab2f23b4885636753f7f3211134ca75dfb35840347976881/osesp---gif-quadros.gif" /><img width="1920" height="173" width_o="1920" height_o="173" data-src="https://freight.cargo.site/t/original/i/041fcbb1efe3c432a5fa6d56baf41d53b293932c78b2a0b2bcf3efaf0e70d80c/linha2.png" data-mid="42413622" border="0" src="https://freight.cargo.site/w/1000/i/041fcbb1efe3c432a5fa6d56baf41d53b293932c78b2a0b2bcf3efaf0e70d80c/linha2.png" /> <img width="1920" height="1895" width_o="1920" height_o="1895" data-src="https://freight.cargo.site/t/original/i/7f2febc05c93fcf85f04874448ab95025abedb84cbba7deda38f3d942bddd91d/line.jpg" data-mid="42183179" border="0" src="https://freight.cargo.site/w/1000/i/7f2febc05c93fcf85f04874448ab95025abedb84cbba7deda38f3d942bddd91d/line.jpg" /> <img width="1483" height="262" width_o="1483" height_o="262" data-src="https://freight.cargo.site/t/original/i/b70478bd76616a4a56de3ca10d3651a8f42ff0aa8d042d4d77f1677559478a2c/barraLogos01aa.png" data-mid="45216240" border="0" src="https://freight.cargo.site/w/1000/i/b70478bd76616a4a56de3ca10d3651a8f42ff0aa8d042d4d77f1677559478a2c/barraLogos01aa.png" /> https://paulaperego.com/QuintoAndar-Where-s-Wally Fri, 26 Nov 2021 17:20:13 +0000 paula keller perego // creative director (cw) https://paulaperego.com/QuintoAndar-Where-s-Wally Where's Wally? on QuintoAndar. For the first time ever, Wally (aka Waldo) came to Brazil and was looking for a new place here with the help of QuintoAndar, the country's biggest real state agency. Whoever found him hiding inside&nbsp;thousands of QuintoAndar's houses and apartments, was running for a year of free rent.&nbsp; First, we started off with a teaser: Then, he arrived in Brazil and started visiting some QuintoAndar's places around the country.&nbsp; Then - classic Wally - hehid in several cities around the country, so every few days we released a new tip. People had to use the filters on the platform to find him.<img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f610c28736513038ff8f12faec1f44dbe43fb776e3af681431e3bb827e44a625/Celular_WheresWally.gif" data-mid="125736912" border="0" src="https://freight.cargo.site/w/1000/i/f610c28736513038ff8f12faec1f44dbe43fb776e3af681431e3bb827e44a625/Celular_WheresWally.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/27fdec1ee474df96e576e4aa453168348f17b5aa35afa60b7383bc718094cb31/Dica-02-Salvador.gif" data-mid="133848002" border="0" src="https://freight.cargo.site/w/600/i/27fdec1ee474df96e576e4aa453168348f17b5aa35afa60b7383bc718094cb31/Dica-02-Salvador.gif" /> <img width="800" height="450" width_o="800" height_o="450" data-src="https://freight.cargo.site/t/original/i/078ccfc7d2fca0f48ae97815249a33b1b1044848b63d65c025069671591ab4e4/ezgif.com-gif-maker.gif" data-mid="133848001" border="0" src="https://freight.cargo.site/w/800/i/078ccfc7d2fca0f48ae97815249a33b1b1044848b63d65c025069671591ab4e4/ezgif.com-gif-maker.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/4992c1beaf2657238c79559a31899defc1cc8c26740cd479cee8bac0bb5b6fcd/Dica-06-Rio.gif" data-mid="133848003" border="0" src="https://freight.cargo.site/w/600/i/4992c1beaf2657238c79559a31899defc1cc8c26740cd479cee8bac0bb5b6fcd/Dica-06-Rio.gif" /> &nbsp; &nbsp; &nbsp; &nbsp; &nbsp; &nbsp;&nbsp; &nbsp; &nbsp; We made the whole country search for Wally and increased traffic on QuintoAndar's platform in a fun and nolstagic way. &nbsp; <img width="3281" height="2264" width_o="3281" height_o="2264" data-src="https://freight.cargo.site/t/original/i/87cc785fabec78d4406c5c071070a830b412e2fdc2e30b35f51d262f73b0e373/Wally_Posters.png" data-mid="125736914" border="0" src="https://freight.cargo.site/w/1000/i/87cc785fabec78d4406c5c071070a830b412e2fdc2e30b35f51d262f73b0e373/Wally_Posters.png" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/8a5403b669013e184998e0464a04122f445d3af0a8c301a6e2bdd308cd5ddefc/5A_WALLY_gif5-digitando_celular-02.gif" data-mid="125737079" border="0" src="https://freight.cargo.site/w/600/i/8a5403b669013e184998e0464a04122f445d3af0a8c301a6e2bdd308cd5ddefc/5A_WALLY_gif5-digitando_celular-02.gif" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/206a1e1392838d2c8eccd928faef63f69489754d76976526e9b583293fa7ffdf/5A_WALLY_gif_Apontando_v1.gif" data-mid="125737075" border="0" src="https://freight.cargo.site/w/600/i/206a1e1392838d2c8eccd928faef63f69489754d76976526e9b583293fa7ffdf/5A_WALLY_gif_Apontando_v1.gif" /> <img width="600" height="600" width_o="600" height_o="600" data-src="https://freight.cargo.site/t/original/i/0bec2199b74fc15b8b4278ffeb46dfbc7e49b6ec94bb7dea05ace57e77bf5c10/5A_WALLY_gif_Pulando_v1.gif" data-mid="125737076" border="0" src="https://freight.cargo.site/w/600/i/0bec2199b74fc15b8b4278ffeb46dfbc7e49b6ec94bb7dea05ace57e77bf5c10/5A_WALLY_gif_Pulando_v1.gif" /> <img width="1624" height="1130" width_o="1624" height_o="1130" data-src="https://freight.cargo.site/t/original/i/1658c3cd6d500b7c5e59109548d08e3e63a9d764eaa09c43e77da81decfa2928/Wally_Selos.png" data-mid="125736915" border="0" src="https://freight.cargo.site/w/1000/i/1658c3cd6d500b7c5e59109548d08e3e63a9d764eaa09c43e77da81decfa2928/Wally_Selos.png" /> <img width="1920" height="600" width_o="1920" height_o="600" data-src="https://freight.cargo.site/t/original/i/72376379cba6e877ca82bc921a0fc3ef055d8df357f0b76b2e2272775e290573/5A_WALLY_gif_Walk.gif" data-mid="125737078" border="0" src="https://freight.cargo.site/w/1000/i/72376379cba6e877ca82bc921a0fc3ef055d8df357f0b76b2e2272775e290573/5A_WALLY_gif_Walk.gif" /> <img width="3281" height="2264" width_o="3281" height_o="2264" data-src="https://freight.cargo.site/t/original/i/819f2a396a44e2515223213611ccfe636a8cf41d3906b19aa97a3e03be3d0312/Wally_Dicas.png" data-mid="125736913" border="0" src="https://freight.cargo.site/w/1000/i/819f2a396a44e2515223213611ccfe636a8cf41d3906b19aa97a3e03be3d0312/Wally_Dicas.png" /><img width="1920" height="469" width_o="1920" height_o="469" data-src="https://freight.cargo.site/t/original/i/6abc3746ecd599289ef68eaa52e9f00c1dd12530ab3c4215472dbd6c51270ab3/5A_WALLY_gif_Wally_Woof2.gif" data-mid="125737080" border="0" src="https://freight.cargo.site/w/1000/i/6abc3746ecd599289ef68eaa52e9f00c1dd12530ab3c4215472dbd6c51270ab3/5A_WALLY_gif_Wally_Woof2.gif" /> https://paulaperego.com/Spaten-The-Impossible-Bar Wed, 28 Feb 2024 20:55:22 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Spaten-The-Impossible-Bar Spaten - The Impossible Bar If you could have a beer with anyone from history, who would it be? To launch Spaten, the beer that transcends 700 years of history, we invited&nbsp;iconic figures who never crossed paths in their time to have a beer and impossible conversations. <img width="3000" height="2127" width_o="3000" height_o="2127" data-src="https://freight.cargo.site/t/original/i/dc12f6194890fe6ec67c9f3b84c6ac86fd726d194f05a8c20635ad8c91be5548/Digital-Presentation-Image_Impossible-Bar_Spaten.jpg" data-mid="212265411" border="0" src="https://freight.cargo.site/w/1000/i/dc12f6194890fe6ec67c9f3b84c6ac86fd726d194f05a8c20635ad8c91be5548/Digital-Presentation-Image_Impossible-Bar_Spaten.jpg" /> Using artificial intelligence, we've brought to life conversations between the greatest names in music art, cinema, and sports and invited the audiencie to have a beer whith them. Can you magine listening to John Lennon doing a freestyle rap with Tupac?&nbsp; <img width="3500" height="2482" width_o="3500" height_o="2482" data-src="https://freight.cargo.site/t/original/i/56e88b2f0e175c478370bddacc4be0bb420f7569a056abb91d9c1777ef594232/episode1_transcription.jpg" data-mid="233292062" border="0" src="https://freight.cargo.site/w/1000/i/56e88b2f0e175c478370bddacc4be0bb420f7569a056abb91d9c1777ef594232/episode1_transcription.jpg" /> Listening to Andy Warhol and Neil Armstrong talking about their space travels?&nbsp;<img width="3500" height="2482" width_o="3500" height_o="2482" data-src="https://freight.cargo.site/t/original/i/bdeff93d31e3bd2ad5a5cc0b50f95b86b0c6e7a5d6980accf651aa0d7fc00c21/episode2_transcription.jpg" data-mid="233292063" border="0" src="https://freight.cargo.site/w/1000/i/bdeff93d31e3bd2ad5a5cc0b50f95b86b0c6e7a5d6980accf651aa0d7fc00c21/episode2_transcription.jpg" /> Or simply Elvis Presley and Chaplin cracking jokes? <img width="3500" height="2482" width_o="3500" height_o="2482" data-src="https://freight.cargo.site/t/original/i/f5b657bde68042917e4d760f000505923beaea1e70b5383526d08a075854c6a8/episode3_transcription.jpg" data-mid="233292064" border="0" src="https://freight.cargo.site/w/1000/i/f5b657bde68042917e4d760f000505923beaea1e70b5383526d08a075854c6a8/episode3_transcription.jpg" /> https://paulaperego.com/Mercado-Livre-SponsorShe Mon, 12 Dec 2022 22:11:29 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Mercado-Livre-SponsorShe Mercado Livre - SponsorShe Mercado Livre is the official sponsor of Flamengo, Brazil's biggest team. And it was also going to sponsor Flamengo's female team. If we want to change the reality of female soccer, we needed to start from the base. Instead of sponsoring the biggest stars of Brazilian soccer, Mercado Livre sponsored those who haven't even started yet: all the young girls in Brazil. We put up the Sponsorshe kit for sale at Mercado Livre with bag, ball, squeeze and a boot voucher. Whoever bought it, won the sponsorship of Mercado Livre. Wearing the uniform with the logo, any girl can train for free in any of the 45 Flamengo Schools spread across Brazil. <img width="5333" height="3000" width_o="5333" height_o="3000" data-src="https://freight.cargo.site/t/original/i/b8213b056d6701890a76dcfce8ec59a47ed888055b9204e893546f3d0318b2ea/sponsorshe_board.png" data-mid="161768378" border="0" src="https://freight.cargo.site/w/1000/i/b8213b056d6701890a76dcfce8ec59a47ed888055b9204e893546f3d0318b2ea/sponsorshe_board.png" /> <img width="880" height="1306" width_o="880" height_o="1306" data-src="https://freight.cargo.site/t/original/i/a589e94ddcd308affdd34f42e2de2cdd8f26b21d023185fd84da4e22fc3600c6/Screen-Shot-2022-09-09-at-15.43.37.png" data-mid="161768374" border="0" src="https://freight.cargo.site/w/880/i/a589e94ddcd308affdd34f42e2de2cdd8f26b21d023185fd84da4e22fc3600c6/Screen-Shot-2022-09-09-at-15.43.37.png" /> <img width="880" height="1306" width_o="880" height_o="1306" data-src="https://freight.cargo.site/t/original/i/9c281a051d456c0a69720b9eedd8eef8d9e1bf50c72751e7c2faf63d575f6150/Screen-Shot-2022-09-09-at-15.43.45.png" data-mid="161768375" border="0" src="https://freight.cargo.site/w/880/i/9c281a051d456c0a69720b9eedd8eef8d9e1bf50c72751e7c2faf63d575f6150/Screen-Shot-2022-09-09-at-15.43.45.png" /> <img width="866" height="1290" width_o="866" height_o="1290" data-src="https://freight.cargo.site/t/original/i/bae34b21c8f6bbbe95b3bbb6ccb7f6634e2e8c944765a1f0089dc6ccbc25fe67/Screen-Shot-2022-09-09-at-15.44.10.png" data-mid="161768377" border="0" src="https://freight.cargo.site/w/866/i/bae34b21c8f6bbbe95b3bbb6ccb7f6634e2e8c944765a1f0089dc6ccbc25fe67/Screen-Shot-2022-09-09-at-15.44.10.png" /> <img width="928" height="1310" width_o="928" height_o="1310" data-src="https://freight.cargo.site/t/original/i/e1a08c6ff018ded986031cc09d1638113dc743dbc34f2a2775a44e2f60d5d8da/Screen-Shot-2022-09-09-at-15.44.00.png" data-mid="161768376" border="0" src="https://freight.cargo.site/w/928/i/e1a08c6ff018ded986031cc09d1638113dc743dbc34f2a2775a44e2f60d5d8da/Screen-Shot-2022-09-09-at-15.44.00.png" /> <img width="5333" height="3000" width_o="5333" height_o="3000" data-src="https://freight.cargo.site/t/original/i/c0e87216096a914192ae3942582e2663ad649338e304b36e8eee7df35e7dfca0/PR.jpg" data-mid="161768373" border="0" src="https://freight.cargo.site/w/1000/i/c0e87216096a914192ae3942582e2663ad649338e304b36e8eee7df35e7dfca0/PR.jpg" /> https://paulaperego.com/Mercado-Livre-Faith-Delivery Fri, 26 Nov 2021 20:38:50 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Mercado-Livre-Faith-Delivery Mercado Livre - Faith Delivery Flamengo was going to play the grand finale of Libertadores World Cup. And the team needed all the luck it could get. And for soccer fans, anything can be a lucky charm. It could be an old radio. A pair of wings. A chair. It's all about faith. And if the fans believe, Mercado Livre delivered them where Flamengo needed the most: Montevideo, where the big final took place. <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/6c86e369fc30c7028559f39fe05e412f3159dda6bb29f73a501417d6753fc304/dona-zica.gif" data-mid="134488232" border="0" src="https://freight.cargo.site/w/600/i/6c86e369fc30c7028559f39fe05e412f3159dda6bb29f73a501417d6753fc304/dona-zica.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/7f62ca581b6fb613a19b21e209a2ab0ab0a9284e583b99f04a3b517871988d4e/caixa.gif" data-mid="134495532" border="0" src="https://freight.cargo.site/w/600/i/7f62ca581b6fb613a19b21e209a2ab0ab0a9284e583b99f04a3b517871988d4e/caixa.gif" /> <img width="600" height="338" width_o="600" height_o="338" data-src="https://freight.cargo.site/t/original/i/d583949cb7c79ac7af41c0374d315f08813e99357daaa19616e0a42684563b7f/caminhao.gif" data-mid="134495907" border="0" src="https://freight.cargo.site/w/600/i/d583949cb7c79ac7af41c0374d315f08813e99357daaa19616e0a42684563b7f/caminhao.gif" /> First, we selected the most important Flamenguistas' lucky charms. <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/a43d4cd6eb3642b963938b075b77af80b483f2146d030b7ffd4e929201cd7bc7/asas.jpg" data-mid="134489906" border="0" src="https://freight.cargo.site/w/1000/i/a43d4cd6eb3642b963938b075b77af80b483f2146d030b7ffd4e929201cd7bc7/asas.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/dd05fda695a78f2d1ec6b2a37e775d406a568c650bde2963f1fb73b1bf4b9ec9/RADIO.jpg" data-mid="134489905" border="0" src="https://freight.cargo.site/w/1000/i/dd05fda695a78f2d1ec6b2a37e775d406a568c650bde2963f1fb73b1bf4b9ec9/RADIO.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/525568e818596f7db3133ec00e28334c5294fa5629fd2a692c7c1256a9c314cb/DONAZICA.jpg" data-mid="134489894" border="0" src="https://freight.cargo.site/w/1000/i/525568e818596f7db3133ec00e28334c5294fa5629fd2a692c7c1256a9c314cb/DONAZICA.jpg" /><img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/9c6d6c54d734f074d94c7d64bcf28fbb84e1155cda9639c4bce0557ea5b400c9/LUZIMAR.jpg" data-mid="134489895" border="0" src="https://freight.cargo.site/w/1000/i/9c6d6c54d734f074d94c7d64bcf28fbb84e1155cda9639c4bce0557ea5b400c9/LUZIMAR.jpg" /> Then, we sent them to Montevideo on the day before the big game.&nbsp; <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/ce9c3b66492938515224b754ca5a20b28957a4886c6c98e42a820cd3ec2e938e/Board-09.jpg" data-mid="134489899" border="0" src="https://freight.cargo.site/w/1000/i/ce9c3b66492938515224b754ca5a20b28957a4886c6c98e42a820cd3ec2e938e/Board-09.jpg" /> <img width="1500" height="2250" width_o="1500" height_o="2250" data-src="https://freight.cargo.site/t/original/i/90df1a26634a1ab1198e3edb8e48acdfe129c5fca887f03fc3a53a6f984a7a8d/DSCF5250-_-Tatuagem-e-Gorro.jpg" data-mid="134489893" border="0" src="https://freight.cargo.site/w/1000/i/90df1a26634a1ab1198e3edb8e48acdfe129c5fca887f03fc3a53a6f984a7a8d/DSCF5250-_-Tatuagem-e-Gorro.jpg" /> <img width="1500" height="2250" width_o="1500" height_o="2250" data-src="https://freight.cargo.site/t/original/i/c083da0ca3ab889fde12f8bd618c89498ed7847587bbbf14d6edaf0c0ca18703/DSCF3930-_-Cadeira-1.jpg" data-mid="134489892" border="0" src="https://freight.cargo.site/w/1000/i/c083da0ca3ab889fde12f8bd618c89498ed7847587bbbf14d6edaf0c0ca18703/DSCF3930-_-Cadeira-1.jpg" /> <img width="3000" height="1738" width_o="3000" height_o="1738" data-src="https://freight.cargo.site/t/original/i/4ed6bed1a364c1ad8bb384b9c3ec9f3a30cece7a371dc987d3a59e264edb099d/mosaico.jpg" data-mid="134489896" border="0" src="https://freight.cargo.site/w/1000/i/4ed6bed1a364c1ad8bb384b9c3ec9f3a30cece7a371dc987d3a59e264edb099d/mosaico.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/313ef261ef16e44cbb795fc32265b4335333de8fc58f4bd43b2a994ff1853b32/foto2.jpg" data-mid="134489898" border="0" src="https://freight.cargo.site/w/1000/i/313ef261ef16e44cbb795fc32265b4335333de8fc58f4bd43b2a994ff1853b32/foto2.jpg" /> <img width="1920" height="1080" width_o="1920" height_o="1080" data-src="https://freight.cargo.site/t/original/i/f5ab01d00f092739378161f1d8edf88737791687c115ab2e1e12a50f4ec5669e/Board-08.png" data-mid="134489897" border="0" src="https://freight.cargo.site/w/1000/i/f5ab01d00f092739378161f1d8edf88737791687c115ab2e1e12a50f4ec5669e/Board-08.png" /> https://paulaperego.com/Ze-Delivery-Walk-of-Glory-1 Fri, 16 May 2025 16:25:42 +0000 paula keller perego // creative director (cw) https://paulaperego.com/Ze-Delivery-Walk-of-Glory-1 Zé Delivery - Walk of Glory No more walk of shame. The Zé Delivery kit that save the morning after.